Jump forward in time and see other cool stuff we've been up to as a team at Flubit:
Want to join us for the ride? Why not check out our vacancies.
What's the best way to recover from a potentially heavy night out? Spend the next day in pyjama.
We've created a new tradition at Flubit, every day after the Xmas party, will now be Pyjama/Comfy/Cosy day.
The ultimate dress down day.
Somehow we've reached Christmas again, and this time we have a team of around 30-35.
With a team so big, budgets are a little tight to host a full on Christmas Party, so the pub opposite our office has agreed to provide us with an upstairs room, and dinner, for a very (VERY) reasonable price. Thank Red Lion, we couldn't have partied all night without you.
Last year the team got me a personalised t-shirt, this year I was given a Christmas jumper - I made need to lose a few pounds however to really wear it out.
A really enjoyable evening with a team that deserves a good night out.
It's getting close to Christmas again...
This was a cool touch to a night out.
We're based in Shoreditch roundabout, right near Old Street roundabout. There's a cafe called the Shoreditch Grind. They have a cinema esque. sign on the front of their building.
We booked a big table inside, we turned up and the entire of Old Street were presented with a very fun sign.
We're now a team of 30. We have 2 offices, (Upper and Lower) and we're processing orders every day from customers around the country.
Sometimes i'm lucky enough to step back and see that I go to work everyday surrounded by incredible individuals who are all working towards a vision I dreamt up in my bedroom in Newbury.
Every now and then I take photos like these and try and let the above sink in.
Working at Flubit is not only hopefully exciting (because we're building groundbreaking technology and services), but also we try to make it fun for all the team.
Today we surprised the team with Doughnuts.
They disappeared very quickly, so hopefully that's a sign of enjoyment!
We're live, just about, and people are talking about us!
We have received our first Magazine review in MoneyWise - and we're the #1 place to go to save money for users. We even got the big screenshot at the top!
I'm posting this diagram, because I hope from the image alone it's almost impossible to work out exactly what we mean here.
If it's clearly obvious then one of our biggest trade secrets is out of the bag. This is DP3, or Dynamic Personal, Private, Pricing, and it's awesome.
The diagram is from Patrick Perez, who is one of our key advisors, and founding investors.
It's getting really real now. We're just days away from going live and we're staying late and going through all the final checks.
We've spent the last 9 months in a 'paused' status, and we're about to launch our website and service back to the world.
Everything is different from last time, we have built end-to-end automated technology, we have merchants integrated with us, we have a full marketing team with PR and Social...
We must be ready now!
We're about 3 weeks away from launching the new Flubit website, and it's time to do some testing.
Many companies may have professional QA testers and equipment, but we have something just as good (probably), we have machines of all different ages!
Today (Sunday) i'm sat in the office going through every page, making sure it looks and feels excellent on every device.
We're a young tech start up, wishing to rule the waves in the world of online shopping.
What better way to match up with the competition, than by kicking them out the park at the first ever Tamebay Football Cup.
Amazon, eBay, Play.com were all there... and we didn't win a game. But next year we're bound too, we had matching kits and everything! We even had a team taxi to get there!
Google have a slide in their office, so why can't we?
We bought it, built it, and Steph tried it out.
Basically the same, right?
As we grow, we've been told by the law we need to be prepared for accidents in the workplace. It's not a bad thing considering we've now got 20+ people working at Flubit! How have we got so big so fast?
Therefore today Steph, Victor, Andy and I went and learned our DR. ABC, and how to tie a triangle bandage!
For the next 3 years, the Flubit office can rest easy knowing we know how to dial 999.
Despite the stories the pictures may tell, sadly this isn't the first Flubit prom date.
Complete with tuxes, Andy and I decided to go do some schmoozing at an awards night, where we weren't even nominated.
So officially, this was our first award night. Shockingly, we didn't win.
One of our newest team members (John) just had a baby. His partner was due about a week after he joined us.
He's currently off enjoying his paternity leave, but we decided to get his new little one something to wear. Arn't we thoughtful?
Hello to our first #FlubitBaby!
So we're about to re-launch Flubit for the second time, this time dropping the "group" part of "group buying", but sticking with "Demand-Driven".
Imagine you're standing at a checkout, holding what you want in your hand.
Someone offers you a discount. You take it - right?
That's what Flubit will do, we'll create better offers for people on things they’ve decided to buy.
It's going to turn the group-buying industry upside down, as we're giivng you discounts on things you want.
To tell the world how cool this is, we've created a bunch of really cool videos.
There's 17 below, they'll play one after each other, my favourite are the final few:
I was walking in the corridor today, and someone told me someone from an office upstairs wanted to move out.
Spur of the moment, but Adel, Ricardo and I have decided to take on the lease of a new office, whilst continuing the current one.
We now have two offices, upper and lower. We've been growing as a team, adding more and more developers to deal with the growing demands of what Flubit will become when we launch in September.
We now have technology upstairs, and operations downstairs.
We have two offices. Wow.
Free Pizza in the office. Becuase why not?
The office is growing, maturing and becoming a real home for a tech startup.
Dan (my once live-in office mate... if that's a saying) has decided to move on (as we're not live, there's nothing to market) and instead he's started a video production company SmartEye Productions. Just to prove the fact that it was a very amicable 'break-up', SmartEye are now housed in our offices too!
It's amazing to sit-back (for 5 seconds) and see the Company growing.
We're busy planning, building and launching the new website. But it's pancake day, so we've decided to go down to The Breakfast Club restaurant and order about 30 takeaway pancakes, complete with cups of fillings.
A good choice, very yummy.
It's 2012. A new year, and a new Flubit.
Over the past year we realised that our 'group buying' model just wasn't feasible to scale to millions of people, without significant costs and marketing.
However at the end of last year, we did notice that the "demand-driven" part of the business was really working. So we've decided to shut the website down, and start redoing it.
We're going to use our learnings to launch a brand new Flubit, it's going to be demand-driven still, but focus on you as the user only, no more groups.
Our principle investor has decided to give us some extra money (and thus runway) to allow us to explore this new idea.
Here's to the future, we plan to launch in September 2012, 9 months from now.
What an amazing year!
This time last year Flubit was just an idea on a piece of paper. Throughout the year we've built an office, a team, an idea, and launched it.
We've raised money to allow us to try new and different things that will allow us to build a proper business.
The team is absolutely fantastic, and we've all gone out to celebrate in Central London, including some cool secret santa stuff!
Update: We lost Victor at a club, who finally re-appeared at 16:00 the next day.... we were nervous!
It's coming up to Christmas, and we've made the office really festive. It's like a full Santa Grotto in here!
Sadly this is the best photo i could get in the dark, and still have it looking magical.
Everything is decorated, from the lights, even down to Captain Flub!
We're a proper eCommerce company, making proper sales!
It's heading towards Christmas, and whilst our merchants deliver most of our orders, we sometimes buy stock from suppliers and ship them out from our own office.
Here's the team (Steph, Tom & Mario) heading to the PostOffice on their daily trip to make sure people are receiving their presents & parcels.
This isn't scaleable, isn't efficient, but certainly helping us get to the next level. Thanks team!
Social #2 - Laser Quest!
We're only a team of 10, so a 5v5 laser quest would be over ver soon, so we've instead decided to take on the Child Acting agency next door (Scallywags). Don't worry, they only model the children, it's adults who work there, so we're shooting adults.
Great fun, followed by drinks after.
I didn't win, again.
We're a hip, crazy tech startup, right?
We're meant to break down barriers and disrupt things, agreed?
So introducing Captain Flub. The face of Flubit, the mascot of our website and brand. Captain Flub is here to get you FlubDeals, and WE HAD A WHOLE COSTUME MADE BESPOKE!.
See the videos for his first outings... £500 very well spent.
The team is really growing... people are working on something called "Flubit" everyday.
I can't tell you how odd it is to hear two people I (potentially) didn't know 6 months ago sat over a table, discussing how they plan on implementing something, and keep saying the word "Flubit".
It's a made up word, concept and everything!! But somehow it's also now very real.
Part of building a team, is doing things as a team. Last week we did the Flubit Conga, and this week we had our first ever team social - we went bowling.
We have new member such as Tahir & Aaron with us now too.
I didn't win bowling, I'm gutted.
Dan & Karl have been trying to work on a marketing stunt that best represents the power of demand-driven group buying (the initial concept of Flubit).
What If everyone wanted a free beer, and someone promised everyone a free beer if they did a group conga through London...
Well it just so happens that's exactly what I seem to have promised the team. We're doing a flash conga on trafalgar square!
Update: So we did it!! And it was a huge success, we must have had 50-100 (I really have no idea) people conga through London with us. We actually did it twice. The first one went a little wrong as we started off at a running pace and legged it around London. The second one was much better, and we went 150m to a pub and bought everyone a free drink.
GO TEAM FLUBIT! See the video for more.
We're about to launch the website to the public for the first time. In 1,3,5 years time - I want this company to grow and become leading, and therefore I want to remember those who were here when it first went live.
I was walking down the London SouthBank and I noticed a really cool thing you can have made, so I've made a glass-block for every team member here at launch.
I wonder how many faces will still be part of Flubit in 5 years time?
All this time, since we moved in (about 3 months now), we haven't had internet.
It has been one of the most stressful things about running a technology/internet company - that we haven't had any Internet to build it on.
In fact we've been using many, many, 3G dongles, and alot of PAYG price plans to enable us to work.
Today Virgin arrived at our offices, and finally saved us!
We did it! We launched Flubit.com!
Admittedly in the first 24-48 hours after 'officially' launching no one was actually able to login, but it doesn't' matter...
...The website is live, the journey of selling goods begins!
Under a year from coming up with the idea, we have an office, a team, and a live service!
A few months ago, Dan & I made the first Flubit video to advertise Flubit.
We ran a marketing campaign with the video, stating that if you signed up to the website prior to launch, you'd also get a free chocolate!
It's gone viral.
Over 10,000 people have signed up to Flubit, and we're still weeks away from being ready to launch. It's really quite crazy.
But this means we have send out 10,000 free bars of chocolate, and membership cards!
For the last 2 weeks all we've been doing is buying MilkyBars in bulk, and matching membership cards to envelopes. This has been a completely manual process. To make it harder we let people create their own Flubit Names, which make no sense.
There are blue cards and gold cards. People are getting upgraded for filling in a survey. We have no idea however what advantage you'll get for being a gold card member. We also have no idea what the QR code will point to either.
The team is growing. We now have Victor as our first full-time developer (Chris will be starting full-time in October), and we're also growing the marketing and merchant teams too. Andy and Dan now each have a team member.
To mark the occasion we decided to make sure no team member forgets where they work... or we just wanted a branding ego boost.
We had some really big signage made of the Flubit logo. We also have some signs made to put in the building corridors to direct people to our office space. £900 well spent.
Today we got our first #flubitmug through the door. We've got a Flubit mug for everyone. The aim will be to keep getting Flubit mugs forever more, for all team members.
We're almost like a real startup, just because of this on action!
Sadly however the colours are a little washed out... we'll get them re-made, the Flubit colours are really vibrant blues.
It's June 2011, and we want to launch in around 2 months.
We've launched a Flubit test website, and started to generate users, but we now need to get merchants live.
We've decided to call the merchant website "WeFlubit", because they do; merchants use Flubit to make more sales (or at least will), so if asked the questions, do you Flubit? They would say "Yes, we Flubit".
Here are the first designs, showing how a merchant will upload a product and set delivery preferences for the FlubDeals they'll run.
We've been in the office for a few weeks now, and here's a picture of the 'in house' team we have as of June 2011.
Right now Chris & Barney are working remotely for us (freelance), but Chris hopefully will be joining us in the office later in the year.
From L>R: Dan (Marketing), Andy (Merchants), Me!, Adel (Co-Founder), Ricardo (COO).
There's alot of work to do!
How do you get all the amazing team ideas down into a single page?
You make the page MASSIVE!
Introducing a HUGE wall-length white board in our new office.
So here we are, Office #3! and we should be here for a while, it's huge!
We have massive desks (as modelled by Dan & Adel) and we're beginning to fit it out with IKEA furniture... i told you we bought that wardrobe.
We've also just secured some additional funding, so we'll be able to pay for a few months rent, and he has donated a telescope and some chairs to us... which helps!
Hanging baskets of fruit make us very startup-y.
It's exciting, but very scary too!
So we've signed a lease on the office (despite not having any money to pay for it for more than a month or two)... and they've finished the construction!
Time for a sneaky trip to IKEA to get anything and everything they sell that's blue.
And yes, we did buy that wardrobe...
So my co-founder (Adel) keeps telling me we need to be naughty to succeed as a young tech company, and I think this probably counts.
We have big ambitions at Flubit, but as of yet, we're a 4/5 man team, with a very small amount of funding. To grow and deliver the goals of the company we'll need more team members, and more funding.
We've just agreed to move into this office, deep in the heart of Silicon Roundabout (Old Street, London), with the hope that the money will follow!
Another perk about this office (despite the much larger space to put our one single desk) is that a SongKick, a startup who have raised significant capital from a big VC, is also in the same building - we think that will help us.
If we don't raise money soon, we'll have to move out in around 6 weeks.
After debating many different ideas, we have settled on our first Flubit "Viral" video - a quirky animation.
What's really cool? Adel (co-founder) knows Dexter Fletcher really well, and he's currently voicing the McDonalds adverts. He's agreed to voice our advert for free! We headed down to a central London recording studio to capture the audio.
Dan and I managed to come up with the idea, record, draw, and animate the entire video in 48 hours. Was pretty amazing with very little sleep!
We're going to need to do things to stand out and make a difference at Flubit.
Dan & I are both from a video background, so we're planning different ways we can get the FLUBIT brand to stand out.
Idea #1 ... or #50, somewhere in between there.
What if we got cars to spell out Flubit on the road? The idea being that as they drive under motorway bridges you could watch all the letters fly past.
Here's dan using playing cards to try and work out how many cars we would need.
It turns out, a lot. Plus it may well cause a major motorway accident.
We have our first in-house team member, Dan!
And to accommodate Dan we also need a whole new office to fit the fact we've just doubled the team.
So we've moved, at least 8 feet down the corridor to a corner of the living room. That said, we still only have 1 desk, but we can share for now.
Flubit suddenly got serious, so we now have a logo!
My brother (Barney) is a designer and runs his own agency (Pixel & Dott) so he's given me fantastic rates (he sorta had to). He's our second freelance team member, after Chris has begun work on the wireframes a couple of weeks ago.
Flubit is going to be our consumer brand, and WeFlubit will be the brand and website where our merchants connect with us.
It's still currently just me in my 1 seater 'office' in Newbury, Adel in London, and now Chris & Barney starting working on building the website and brand.
I really like the logo, especially the paw, which I believe can be used in lots of different places.
We're starting to build a mini team, on what was really just an idea a few weeks ago.
So that escalated quickly!
Just a few weeks after chatting with Adel (and making him a co-founder of Flubit), I had my first investor meeting...
... and he invested!
I was originally looking for a £5,000 investment to do Flubit as a side-project, but he loves the idea so much he wants to put £50,000, and also wants me to go full time.
So I've resigned from my role at the media company, and Flubit will become my full time job. This is crazy, but very cool.
I'm going from a very enjoyable and stable job, into the unknown. It's scary, but exciting!
So a new job, requires a new office... please say hello to the first ever Flubit office, formally a spare bedroom / walk in wardrobe...
Crazy! Flubit, 1 employee (me), and some intiial seed capital to get us going.
EDIT: Within 3 weeks of this event Flubit had raised another £500k investment, based on the idea and original business plan. Work began, rapidly.
I want to run Flubit.com as a side project, but to do so i'll need some outside funds.
I'm not sure where to turn for that, but I know a man who does. I've worked with Adel for about 5-6 years on different film projects, and he's someone who just knows everyone, and has no fear in asking the right questions.
I text him tonight, then called him. He's excited. He wants to be co-founder. I said yes without hesitation, he compliments the skills I lack really well.
50% of something, is better than 100% of nothing.
Adel is going to help see if some people he knows will put a small amount of money into the project to get it started. This will mean we can start some web work, that will be very cool. Suddenly Flubit will be real!
I'm going to go meet him next week!
Anyway, can't get too excited for now, it's all talk, for now!
But Adel is the first team member, glad i sent the text, welcome co-founder!
p.s - Flubit isn't really like GroupOn, but it's the easiest way to get people thinking in the right direction - the group buying part is similar.
It's March 2011.
There's a LTD company founded for Flubit (back in November, to save the name), and a few weeks ago I decided to see if I could run Flubit as a side project, so wrote the first business plan.
I want to know the extent of web development work that will be needed to build the first prototype of a working, user-friendly version of Flubit.com.
I've decided the only way to do this is to draw it out, my walls have taken a bit of a beating in doing so! These are the initial 'wire-frames' of Flubit.com!
It's looking good. I have a friend called Chris who I work with at the online radio station Reach OnAir. I'm going to see if he'd be interested in building some prototype technology (assuming I can find some money to pay him!).
It's been about 3-4 months since I had the initial idea for Flubit.com. Over New Year 2010 > 2011 I've become pretty excited about the Flubit idea - i think it has legs.
I've done some initial market research and I believe it's something both shoppers and retailers would really want in the world.
Accompanied by many late nights of Magic and Classic FM, i've finished the first business plan. Of course it's top secret, absolutely private because this is gold dust... naturally.
I don't have any branding yet, aside from I seem to be liking the colour blue... I'm going to use this Business Plan to see if anyone wants to invest into the side-project.
I'm pretty busy with my day-job right now (running the production at the media company i started with 2 colleagues) so outside late nights, it's hard to find the time!
Hello, i'm Bertie.
I've had an idea, to build something in the world of online shopping that will help people buy any item for less money, and allow sellers to make more sales.
I've no idea if it will work, or if this will be anything more than a side project I start, and then stop a few weeks later... But I'm wiling to give it a go.
I'm a big fan of upcoming technologies, and learning about the start-up / tech scene.
I'm going to call it Flubit (said Flub - it), mainly because I own the domain name.
I believe the only way I can succeed is by building a strong and positive team. I'm going to video-diary my journey (in private, for my own reflection) over the coming weeks, but I'll use this website to publicly list some of the achievements as the team and project begins. The image is of the first video diary.
Let's see if this works! Before you buy it, Flubit!